#PowerShiftMsia Articles

on 21 Nov, 10:52
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All you need to know about #PowerShiftMsia

All you need to know about #PowerShiftMsia

What is #PowerShiftMsia?

#PowerShiftMsia is a five-day workshop cum camp that will be held between 10 and 15 December 2013. The event will bring together 200 young and passionate climate leaders from all over Malaysia to participate in workshops such as Policy & Governance, Understanding Media, Digital Campaigning and Creative Activism, as well as talks concerning local climate and environmental issues that will equip participants with the skills and know-how to plan and execute climate awareness-raising actions successfully.


Our mission is to help 200 young environmental leaders learn, develop their skills and turn their passion into action. It is hoped that once participants return to their home state after #PowerShiftMsia they will create and run their own campaigns for climate, environmental and social justice. Together, we will create a new wave of climate activism for a better future.

History of #PowerShiftMsia

It all began with Global Power Shift, a summit held in Istanbul, Turkey, from 24 to 30 June 2013. For seven days, 500 young climate leaders from 135 nations, including seven Malaysians, shared stories and developed skills to organise and manage campaigns. The seven came back to Malaysia determined more than ever to create a national movement calling for climate action and hence, #PowerShiftMsia was born.

Who can join?

Participants will need to be

  • between 18 and 30 years old
  • have basic knowledge and passion for the environment and climate change
  • have prior experience in participating, organising, managing and executing a social project
  • will be able to commit at least 6 months after #PowerShiftMsia for the movement


Each participant will need to pay a fee of RM200 that will cover food and accommodation. Limited scholarships are also available for deserving applicants.

The Application Process

Online application forms can be found at (http://world.350.org/malaysia/i-want-to-participate/application-form/).

Speakers & Facilitators

Established names from the environmental field to media will give talks as well as facilitate the workshops. These personalities include NGOs such as the Centre for Public Policy Studies (CPPS), community leaders such as Zain HD, and Malaysia’s UNFCCC climate change negotiator Dr Gary W. Theseira.

Workshop Details

Interesting workshops will be held for young climate leaders during #PowerShiftMsia. The workshops include

  • Digital Campaigning – Digital Media is the most efficient platform to reach out to Malaysian audiences to spread climate change and awareness on the environment. Through this workshop, participants will learn social media tips and tricks, and learn how to effectively tell stories via YouTube, Facebook and Twitter.
  • Policy & Governance – Understanding policies regarding climate change is crucial in creating change in the system. Participants will be educated on subjects like United Nations level policies and implementations done by local governments. They will also learn the challenges associated with these policies and learn tips on how to leverage and influence the system.
  • Understanding Media – The mainstream media can be a strong ally in environmental campaigns. The workshop will educate participants on the type of stories favoured by the media, the publications read by the general public, and how to draft press releases.
  • Creative Activism – Participants will learn methods to conduct an effective yet creative campaign.
  • Idola Demokrasi – This workshop will allow participants to define a problem and correctly identify the root cause to a problem.
  • Theory of Change – We aim to shift our wasteful, fossil-fuel focused society to an efficient renewable-centric one. Through this workshop, participants will learn to identify certain behaviours of a section of the society, and apply strategies accordingly.
  • Storytelling – Participants will learn to write personal narratives and campaign stories, as well as to ways to craft a campaign story that will move mountains.

For media enquiries, please contact Adrian Yeo (012-358 5453, ninoamigo@gmail.com) or Sheena Moses (012-351 8477, s.mariamoses@gmail.com)

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